Products Hair Care

Metal Detox for all hair types.

Wash after wash, metal penetrates inside your hair. Say goodbye to hair breakage. -97% hair breakage in just one use. 100% true-to-tone, long lasting color.

Scalp Advanced for deregulated scalps.

Professional reset for deregulated scalps. Approved by dermatologists. +83% soothing in one use. -78% sebum in one use. Up to 100% visible dandruff removed.

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INOA

The luxurious in-salon color experience. Powered by oil. No ammonia. Large color palette of 83 shades, and more than 4000 color possibilities thanks to iNOA [iD], the new color hair color diagnosis by L’Oreal Professionnel. An undeniable color performance, thanks to its ODS technology.

My Hair [iD]

The ultimate professional virtual try-on application. Explore hair color trends , give yourself a virtual makeover and book your next salon appointment.

Style & Colour Trophy

Launched in 1954 in the UK, Style & Colour Trophy is the longest-running hair competition in the world, that celebrates the creativity and skills of the profession, pushing the limits of what is possible not only in the salon, but on the world stage. In its ongoing effort to elevate hair talents and have pro shine externally, L’Oréal Professionnel is opening doors to the community of 3D artists beyond the hair industry.

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59 € Recommended salon price

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Treatment

KIT 1

SERIOXYL | 125, 250 & 250 ml

Hair density

Treatment for densifying & thickening

HAIR TYPE

Natural hair

RESULTS

Instant anti-thinning results
Long-lasting refreshing and soothing action
Instantly redensifies

INGREDIENTS

Based on the innovative Intra-Cylane, which after 7 years of research and 8 years of tests, offers new hair substance which instantly thickens every hair strand to provide a visually fuller effect.

Incell

A biomimetic of the intercellular cement and natural hair ceramide, Incell works by filling in cuticle cell gaps, strengthening the cohesion of keratin fibers, enhancing hydrophobic properties and robustness, making detangling easier.

Glucoboost

A dual-action targeted agent containing an energy reserve to nourish the hair follicle and a lipd element to fuel the hair fiber.

To maximise the effects of the L'Oréal Professionnel Serioxyl densifying or thickening treatment serums, and to achieve instant anti-thinning results, L'Oréal Advanced Research has developed a groundbreaking follow up at-home program, the Serioxyl Kit 1 for uncoloured thinning & fine hair.